Nikolaos Dimitriadis

Nikolaos Dimitriadis

Head of Neuro Consulting Services

Optimal - Human Reinforced, Greece

Dr. Nikolaos Dimitriadis has been applying neuroscience to business and education for the last two decades. He is an award-winning communications professional, book author, educator and consultant. He has scanned more than 8,500 brains from 25 countries globally for Neuromarketing, NeuroHR and academic purposes. He has co-authored the books Neuroscience for Leaders and Advanced Marketing Management, both for Kogan Page Publishing, London. He has worked with international brands such as IKEA, IBM, JTI, Nestle, Johnson&Johnson, AstraZeneca, CISCO, SAP, Pierre Fabre, Coca Cola, T-Mobile, Dixons, Banca Intesa Sanpaolo, Societe Generale, Unicredit, Microsoft, VMware, Raiffeisen Bank, SAP, DELL, USAID and others. He is the Head of Neuro Consulting Services at Optimal HR Group, Athens (Greece), offering cutting-edge Neuromarketing and NeuroHR research, training and consulting services. He is a Professor of Practice at The University of York Europe Campus, Greece, where he leads the MSc in Neuromarketing. He is also a Visiting Professor at the School of Economics and Business of the University of Ljubljana, Slovenia, and the Chairman of the People Committee at the World Innovation and Change Management Institute in Geneva, Switzerland. Dr. Dimitriadis received the Greek Excellence Award 2022 from the Hellenic Institute for Customer Service as a recognition of the global impact of his work.